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Planning for the market: Business planning before marketing and the continuation of organizing efforts

Author

  • Scott Shane
  • Frédéric Delmar

Publishing year

2004

Language

English

Pages

767-785

Publication/Series

Journal of Business Venturing

Volume

19

Issue

6

Document type

Journal article

Publisher

Elsevier

Topic

  • Business Administration

Status

Published

ISBN/ISSN/Other

  • ISSN: 0883-9026