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Theses, dissertations and research publications (including journal articles, conference abstracts and books) from Lund University are collected in this database. Where possible, the option to download a full text document is available. It is also possible to search for Lund University student theses in the student theses database.

Title Potential, Actual and Perceived Exposure of Internet Advertisement among Swedish 14–16 Years Old Children
Author/s Helena Sandberg, Kerstin Gidlöf, Nils Holmberg
Department/s Humanities Lab
Media and Communication Studies
Full-text Full text is not available in this archive
Publishing year 2010
Document type Conference
Conference name Child and Teen Consumption. Interdisciplinary, theory and practice
Conference date 2010-06-21
Conference location Campus Norrköping
Status unpublished
Quality controlled yes
Language English
Subject Social Sciences
Keywords exposure, children, advertising, internet, eye-movement
Funder Nordiska Ministerrådet

 

 

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