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Find Publications
Theses, dissertations and research publications (including journal articles, conference abstracts and books) from Lund University are collected in this database. Where possible, the option to download a full text document is available. It is also possible to search for Lund University student theses in the student theses database.
| Title | Challenging gender stereotypes using virtual pedagogical characters |
| Author/s | Agneta Gulz, Betty Tärning, Magnus Haake |
| Department/s |
Cognitive Science
Ergonomics and Aerosol Technology |
| Full-text | Full text is not available in this archive |
| Publishing year | 2007 |
| Pages | 30 |
| Document type | Conference |
| Conference name | Symposium on Gender, Learning and IT, organized by GLIT - Research Network |
| Conference date | 2007-08-23/2007-08-25 |
| Conference location | Helsingborg, Sweden |
| Status | published |
| Language | English |
| Publisher | GLIT - Research Network |
| Abstract English | The paper explores motivational and cognitive effects of more neutral or androgynous-looking characters versus more feminine-looking female and masculine-looking male characters. A user study involving 158 students, aged 17-19, encountering four virtual characters, visually manipulated to represent gender stereotypicality versus androgyny, is presented. On the one hand we explored students’ attitudes towards the different characters as seen in how they rank them as preferred presenters and articulate their arguments about the characters. On the other hand we looked for patterns as to which character(s) influence female and male students most positively with respect to their attitude towards a university level computer engineering program. Results from the study are presented and discussed. We conclude with pointing towards future research within the area. |
| Subject |
Science General Social Sciences Technology and Engineering |
| Keywords | androgynities, masculinity, educational choice, computer engineering, virtual characters, gender, femininity, visual design, SoTL |
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