What Wilma says about the Master’s in Service Management, Retail

Wilma Alvéus from Sweden
What is the best thing about your programme?
“If you have a passion like I do, my love of second hand, you can niche yourself in almost every course. In the end you have the Master’s thesis work, where you can dive into a specific topic of your choice.”
What is the biggest difference compared to studying a Bachelor’s programme?
“The biggest difference, compared to a Swedish Bachelor’s programme, is the mix of backgrounds and nationalities among my classmates – that leads to interesting perspectives both in school and in our spare time. Everyone has something new to learn.”
What are you planning to do after your studies?
“I have many dreams, one of which is doing a PhD within sustainable consumption. I can also see myself running a business specialised in second hand and vintage.”
What is the student life like in Helsingborg?
“When enrolled, there are introduction activities where you meet your classmates and the associations connected to Campus Helsingborg. There are plenty of opportunities to get involved in sports or parties if one would like.
I have made the decision to work within retail in my spare time. There are many companies around Helsingborg looking for part-time workers, and if you want you can easily get closer to your specialisation this way.”
Do you have any favourite places in Helsingborg?
“Råå and the beaches around there – a cute old-school neighbourhood with a nice harbour and small shops. It’s at a perfect distance for a bike ride, but busses are running more or less whenever too.”
Do you have any advice for students considering to study at Lund University and Campus Helsingborg?
“Be prepared to read a lot – the programme has an academic approach, no matter what specialisation you choose. Besides that, believe in yourself. All backgrounds are welcome and you definitely have something to offer to your classmates.”

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