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Hanfu and the Legitimization of Nationalism in Post-2013 China : a case study of young content creators’ vlogs on Bilibili

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Author

  • Louise Hägg

Summary, in English

This thesis investigates: 1) how the Hanfu is presented in videos on social media by young Chinese women and how the netizens respond to it, and 2) in what way the Hanfu Movement might be contributing to the legitimization of the Chinese government’s nationalism in Post-2013. Post-2013 China uses ancient Chinese culture to strengthen the country through national unity and the removal of Westernization. Five Hanfu short-videos from Bilibili were analysed through 3 steps: 1) reflexive video analysis, 2) metadiscourse comment-analysis, and 3) cross-analysis of step 1) and 2) with literature on post-2013 Chinese-nationalism. This thesis suggests that the Hanfu is a Han-Chinese ethno-cultural symbol which incurs pride and nationalist sentiment in the Han-people. In conclusion, the Hanfu Movement’s dissemination of ancient culture and history helps to lay the cultural foundation of the Chinese government who needs to strengthen the country through ethnic and national unity.

Department/s

Publishing year

2023

Language

English

Document type

Student publication for Bachelor's degree

Topic

  • Cultural Sciences
  • Languages and Literatures

Keywords

  • Hanfu Movement
  • Post-2013 Chinese nationalism
  • short-video
  • social media
  • Bilibili
  • young Chinese women
  • ancient Chinese culture

Supervisor

  • Jinyan Zeng
  • Tabita Rosendal Ebbesen