Marknadsorientering kräver mer än kundanpassning.
Author
Editor
- Mattsson Lars-Gunnar
Department/s
Publishing year
2008
Language
Swedish
Pages
149-168
Publication/Series
Marknadsorientering – myter och möjligheter
Document type
Book chapter
Publisher
Liber
Topic
- Economics and Business
Status
Published
ISBN/ISSN/Other
- ISBN: 978-91-47-08892-8