Reading or scanning? A study of newspaper and net paper reading.
Author
Editor
- J. R. In Hyönä
- H. Deubel
Summary, in English
Net paper readers have been shown to read deeper into articles than newspaper readers. It has also been claimed that newspaper readers rather scan than read newspapers. Do these findings mean that net paper readers read proportionally more than newspaper readers? This paper presents results showing that in fact net paper readers scan more and read less than newspaper readers. We furthermore investigate whether this result can be expained by the difference in layout, navigation structure and purpose of reading between the two media.
Department/s
Publishing year
2003
Language
English
Pages
657-670
Publication/Series
The mind's eye: cognitive and applied aspects of eye movement research
Document type
Book chapter
Publisher
Elsevier
Topic
- Philosophy
Status
Published
ISBN/ISSN/Other
- ISBN: 0-444-51020-6