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Isomorphism, Isopraxism and Isonymism: Complementary or Competing Processes?

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Author

Editor

  • Barbara Czarniawska
  • Guje Sévon

Summary, in English

New institutional theory has been critizised, for describing institutionalization as a static qualitative state rather than a process. In this paper we provide an extended understanding of the process of institutionalization by replacing the mechanical concept of diffusion by the concept of translation and an analytical model of "trevel of ideas". Analyzing the field material from three cases of translation of ides in Swedish health care sector we have traced not only various homogenizing but also heterogenizing processes which reproduce organizational ideas, models, and practices. In the paper we suggest and discuss how name, form, and practice can be seen as different expressions of an idea through which organizations can be homogenized or heteroginized in an institutional process.

Publishing year

2005

Language

English

Pages

47-70

Publication/Series

Global Ideas: How Ideas, objects and Practices Travel in the Global Economy

Document type

Book chapter

Publisher

Liber

Topic

  • Business Administration
  • Production Engineering, Human Work Science and Ergonomics

Keywords

  • Institutionalization
  • travel of ideas
  • translation
  • isomorphism
  • isopraxism
  • isonymism
  • homogenization
  • heterogenization
  • practice

Status

Published

ISBN/ISSN/Other

  • ISBN: 91-47-07719-0