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Institutional forces and firms’ positioning in China and Brazil.

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Author

  • Ulf Elg
  • Ghauri Pervez N.
  • Janina Schaumann

Publishing year

2014

Language

English

Document type

Conference paper

Topic

  • Business Administration

Conference name

22nd Conference of the Consortium of International Marketing Research, 2014

Conference date

2014-06-26 - 2014-06-29

Conference place

Victoria BC, Canada

Status

Unpublished