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Frontline public relations practitioners - trust-building through multicultural competence and dialogue

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Author

  • Susanna Magnusson

Publishing year

2012

Language

English

Document type

Conference paper

Topic

  • Communication Studies

Keywords

  • multicultural competence
  • frontline practitioners
  • public relations
  • trust
  • ethos

Conference name

Euprera Annual Congress 2012

Conference date

2012-09-20 - 2012-09-22

Conference place

Istanbul, Turkey

Status

Unpublished