International Retailing as Embedded Business Models
Author
Summary, in English
As retailers internationalize they interact with diverse socio-political-economic environ- ments and the activities, processes, behaviours and outputs underpinning their business models evolve over time and space. Retailers are not passive, and through managerial agency they interpret the environment to compete and further their own commercial aims. Consequently, mutual interaction with the host environment means that changes may also occur in the established institutional norms in a market. Most existing studies have focused on the implications of territorial embeddedness for internationalizing retailers. In this article we also consider the societal and network forms of embeddedness identified by Hess, and illustrate how retailers transfer, negotiate and adapt their business model as they embed themselves in different institutional environments. A case study of IKEA is used to illustrate the synthesis of these two frameworks.
Department/s
Publishing year
2016
Language
English
Pages
715-747
Publication/Series
Journal of Economic Geography
Volume
16
Issue
3
Full text
- Available as PDF - 371 kB
- Download statistics
Document type
Journal article
Publisher
Oxford University Press
Topic
- Business Administration
Keywords
- Embeddedness
- business model
- international retailing
- IKEA
- D22
- F6
- F23
- L81
- M16
Status
Published
ISBN/ISSN/Other
- ISSN: 1468-2702