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Studying store images - A visual methodological approach

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Author

Publishing year

2006

Language

English

Document type

Conference paper

Topic

  • Social Sciences Interdisciplinary

Keywords

  • retail image
  • photo-elicitation
  • shopping centre
  • communication

Conference name

EIRASS The European Institute of Retailing and Service Studies, 13th INTERNATIONAL CONFERENCE ON

Conference date

2006-07-14

Status

Published