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Attending to different types of visuals in massmedia: Eye tracking studies on newspaper reading, netpaper reading and online advertising

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Author

Publishing year

2011

Language

English

Publication/Series

Panel on Reception and Understanding of Visuals. Empirical and Theoretical Approaches’ (Organisers: Hans-Juergen Bucher & Jana Holsanova)

Document type

Conference paper

Topic

  • Human Aspects of ICT

Conference name

The 61th Annual Conference of the International Communication Association, 2011

Conference date

2011-05-25 - 2011-05-30

Conference place

Boston, United States

Status

Published