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The Omnipotent MNC – A Review and Discussion

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Author

Editor

  • Pedersen Torben
  • Venzin Markus
  • Devinney Timothy M.
  • Tihanyi Laszlo

Summary, in English

Until the late 1990s researcher described a new strategy and organization for MNCs. The new MNC was omnipotent in character, striving for many new competitive advantages. This paper reviews the literature and synthesizes the ideas behind this Omnipotent MNC. General themes and key organizational characteristics are identified. A survey among large Swedish companies illustrate that many of the identified changes has occurred during recent years. Finally, we discuss why this kind of research more or less vanished.

Publishing year

2014

Language

English

Pages

213-233

Publication/Series

Orchestration of the Global Network Organization

Volume

27

Document type

Book chapter

Publisher

Emerald Group Publishing Limited

Topic

  • Business Administration

Keywords

  • new MNC organization/strategy
  • Transnational
  • Integrated network

Status

Published

ISBN/ISSN/Other

  • ISSN: 0747-7929
  • ISSN: 1571-5027
  • ISBN: 9781783509539