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Repairing public trust after a crisis : an experiment comparing the effectiveness of apology and denial strategies

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Author

  • Matteo Fuoli

Department/s

Publishing year

2015

Language

English

Document type

Conference paper: abstract

Topic

  • General Language Studies and Linguistics

Keywords

  • trust
  • Crisis Communication
  • Strategic management
  • Strategic Communication
  • Discourse analysis
  • Experiment
  • apology
  • denial
  • persuasion

Conference name

Crisis4 - International conference on Crisis Communication

Conference date

2015-10-07 - 2015-10-10

Conference place

Helsingborg, Sweden

Status

Published

Research group

  • Language, Cognition and Discourse@Lund (LCD@L)